SearchDay | Understanding Social Media Communities
Today's search engine marketing news and opinion: Understanding Social Media Communities; Link Building Tactics 101; Google CEO Resigns from Apple's Board; and more.
View ArticleSearch Agency Update - What Are Companies Up To?
Bits and bobs to keep up with search agency news: Magnetic, Kenshoo, WebVisible, Covario, BLiNQ, Ace Metrix and BrightRoll . BrightRoll , the video advertising network, unveiled a video analytics...
View ArticleSearch Agency Update - What Are Companies Up To?
Bits and bobs to keep up with search agency news: Magnetic and BrightRoll , Local.com, Conductor and Internet Retailer. Magnetic, the search data marketplace and search re-targeting company, entered a...
View ArticleHulu Buries YouTube With 4x More Ad Views – Are Advertisers Afraid of YouTube?
Hulu, which comScore ranked No. 9 in August for unique viewers, also ranked No. 1 with 996 million video ad impressions. But YouTube.com, which ranked No. 1 in August on unique viewers, wasn’t even...
View ArticleYouTube & BrightRoll Leapfrog Past Hulu and Adap.tv in Video Ads
This shake up in the video ad rankings comes during a period when video advertising was breaking records month after month. Americans viewed 11 billion video ads in June 2012 compared to 10 billion in...
View ArticleYouTube Investment in VEVO Would Strengthen its Top Position in Online Video...
VEVO is both the number three video content property by unique viewers and the top YouTube Partner Channel by unique viewers. So, VEVO is both a YouTube competitor and a YouTube Partner – a classic...
View ArticleAOL Races Past Google to Becomes Top U.S. Video Ad Property
In September 2013, 188.7 million Americans watched 46 billion online content videos, while the number of video ad views totaled 22.9 billion. AOL (fueled by its Adapt.tv acquisition) served the most...
View ArticleVideo Ad Views Hit 26.9 Billion in January, SpotXchange Jumps to #1 Spot
According to comScore, 183.8 million Americans watched 48.7 billion online content videos in January 2014, while the number of video ad views totaled 26.9 billion. The number of video ad views is up...
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